photo by antkriz
Dueling philosophies on hiring and employee retention at the latest Web2.0 conference (via WSJ Blog).
Mark Zuckerberg touted the Facebook culture of hiring entrepreneurially inclined people who burn brilliantly and then fade away (presumably of their own volition). Tony Hsieh of Zappos provided the counter philosophy of finding the folks who fit the culture and aspire to stick with the company for 10 years or more.
Who is right?
Both. The key that makes both of them right is that everyone is aware of the culture. Each CEO knows exactly what they’re looking for and how to identify it. Success is achieved by aligning the culture/working philosophy and getting everyone pulling in the same direction.
Corporate success comes from recognizing what you want to achieve and defining the culture accordingly.
Facebook is about changing our relationship with each other and the Internet. Thus, they need people who can conceptualize a radically different world and execute to get everyone there.
Meanwhile, Zappos is about customer service. So it makes sense that Zappos creates a very cultivative company. How employees are treated is how they’ll in turn treat customers.
There aren’t necessarily good or bad cultures. But there are good or bad cultures for you.
The ability to explicitly describe what each company is looking for enables people to opt-in or out of the application process. And that same explicitness enables everyone hiring at the company to hold all applicants up to the same light and identify the ones who will be successful by honoring the company’s philosophy.
Unfortunately, most companies can’t state their cultural philosophy as passionately or clearly as Zuckerberg and Hsieh. And, it’s not much of a surprise there aren’t many companies doing as well as these two either.
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